Connect ROLLER with CRM platforms and make smarter decisions, faster.

Gain a holistic view of guests and enable enhanced personalisation and automated workflows that drive growth and efficiency.

Dashboard_04

Integrate ROLLER and automate workflows with a variety of CRM applications, like Hubspot. Sailsthru. Ontraport.

Unify data and integrate ROLLER with a variety of CRM applications, like
Hubspot. Klaviyo. Brevo.

Automate Email and SMS marketing

Integrate and automate the transfer of ROLLER guests information. Track sale conversion rates and increase the success of email marketing initiatives with up-to guest data, personalised email flow campaigns and venue offerings.

Segment Guests

Customise how you report, visualise and analyse guest data. Create targeted guest groups and segment venue and multi-venue databases by a variety of variables, including guest status, booking type and date range, age, gender, birthday, purchases and more.

Birthday and Special Event Offers

Create automated birthday email flows by leveraging existing ROLLER data. Generate targeted email and SMS campaigns based on guest information and sales transactions, including children's birthday celebrations and past booking offerings.

Track and Measure Conversions

Monitor operational daily or monthly KPIs such as staff performance, membership sales, email conversion rates, website and social media engagement. Quickly identify opportunities for improvement and make data-driven decisions that increase ROI.

Sales Pipeline Management

Boost your sales team's efficiency and shorten sales cycles by automatically assigning tickets for prompt responses. Create or update deals seamlessly and manage customer engagements effectively, ensuring accurate deal tracking throughout the process.

Enhance Guest Experiences

Enhance guest satisfaction and build long-lasting relationships by capturing detailed guest data, including line items from transactions. Additionally, track real-time attendance and guest movements within your venue to provide a more personalized and efficient service.

Popular CRM Integrations

Empower teams to automate workflows across applications and business intelligence tools.

ROLLER x HubSpot

CRM

ROLLER x Sailthru

CRM

ROLLER x Ontraport

CRM

Triggers and actions | CRM

New Contact

Trigger

Assign ticket to sales.

Action

Attended Experience

Trigger

Track guest location.

Action

Update Order

Trigger

Create and/or update deal.

Action

Update Customer

Trigger

Create or remove associations.

Action

Child birthday

Trigger

Send campaign for child birthday flow.

Action

New abandoned cart

Trigger

Send abandoned cart campaign​.

Action

Join 250+ venues and establish a robust data foundation for smarter decisions and automated workflows.

Maximise ROI and optimise investment strategies.

With customised reporting dashboards analyse multiple variables to help gain a deeper understanding of performance. Through straightforward data visualisation, digest complex data sets faster and fine-tune strategies to boost results continuously.

Frequently asked questions

The Smart Segments team offers tailored support from data scientists and engineers to accommodate your specific needs and existing infrastructure, ensuring optimal integration and functionality. Additionally, you’ll be provided a detailed setup guide outlining step-by-step instructions for your customised solution.

The Roller Connector is compatible with most business intelligence applications and tools. We provide custom solutions tailored to your specific needs and infrastructure, ensuring seamless integration with your current systems.

Yes. The Roller BI Connector supports real-time data synchronisation enabling you to gain insights in real-time and make data-driven decisions swiftly.

Smart Segments is a Certified Google Cloud Partner and adheres to the highest standards of data security, privacy and safety.

Yes. By integrating ROLLER with marketing and CRM platforms the ROLLER Connector can help boost marketing campaigns and enhance guest experiences, ultimately creating new revenue streams and increased ticket sales. This is achieved through better access to customer data and automated processes.

ROI can be measured by assessing improvements in business metrics such as increased ticket sales, increased engagement, and improved process efficiency. The customisable dashboards and real-time insights provided by the Roller Connector make it easier to track and measure these improvements.

Pricing $USD

Pro

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


1

$115

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro and Premium

Features included

Premium

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


2

$225

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro, Premium and Enterprise

Features included

Enterprise

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


2+

$1000

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro, Premium and Enterprise

Features included

Get inspired on the smart segments blog

Minor Birthday Email Marketing Flow

Marketing to children is hedged in by a myriad of regulations, leading venues to pivot their strategies. A far less complicated and highly effective strategy lies in email marketing directly to their parents.

Read More

Become a hyperconnected business that links people, data, and processes.

Say goodbye to information silos, manual data mining and gut-feeling guesswork, and feel confident in your decision-making processes.

Join our mailing list to start your journey towards becoming a data-driven leader in your industry.

Popular ROLLER Connector integration options

ROLLER x Klaviyo

Marketing

ROLLER x Hubspot

CRM

ROLLER x Xero

Accounting

ROLLER x Sailthru

CRM

ROLLER x Quickbooks

Accounting

ROLLER x Brevo

Marketing

ROLLER x Netsuite

Accounting

ROLLER x Ontraport

CRM

MYOB

Accounting