Smart Segments connects your ROLLER data to the tools you already use — automating marketing, eliminating manual reporting, and letting you ask your venue anything using AI. Trusted by 500+ venues worldwide.
Many business owners fall into two traps:
Understands the importance of data, spending countless hours manually reporting and wrangling it to make sense.
Collects data, but finds it overwhelming to organise and analyse, leading them to make assumptions instead.
Both of these business owners know data is a powerful and useful tool when making business decisions, but accessing, formatting, visualising, and analysing data can be messy, technical and downright complicated.
Feeling overwhelmed by attempting to organise your data can lead well-intentioned business owners into the trap of wasting hours of time or resources, just to achieve small, simple gains. Worse still, feeling overwhelmed can lead to lost opportunities to use valuable data to make better business decisions… but it doesn’t need to be this challenging.
Time is valuable: save countless hours, resources, and money, by using personalised automated data management solutions specific to your business.
Discover meaningful information about your customers and their behaviour, so you can provide them with a competitive service, and deliver an industry-leading experience.
Make informed decisions based on facts rather than feelings, and feel confident in your ability to provide evidence to key stakeholders and investors.
Take full advantage of your existing data streams by spotting the ‘hidden gems’, and start out-performing‘ your competition with ease.
Organised data at your fingertips allows for a clear and accurate understanding of your businesses portfolio or performance.
Smart Segments offers a range of services for all types of businesses across many industries, and can assist with a range of data-management challenges. Our most frequently requested services include:
ROLLER → Klaviyo, Mailchimp & HubSpot. Automate abandoned cart recovery, birthday flows and guest re-engagement campaigns — without lifting a finger.
ROLLER → Xero, QuickBooks, NetSuite & Looker Studio. Zero manual data entry. A live BI dashboard built specifically for entertainment venues.
Connect your venue to ChatGPT, Claude & Gemini via MCP. Ask questions in plain English and get instant answers from your live venue data — no SQL, no dashboards, no data team required.
Want to see it in action? Book a free 30-minute demo and we’ll show you exactly how it works for your venue.
We have a number of connectors ready-to-roll for common platforms such as Xero and Roller.
These plug and play connectors bolt straight into your platform’s API for instant data collection.
Measure business performance, motivate internal teams and find new opportunities by connecting Xero to Google Data Studio”
Access the data required to run your venue and automate your marketing systems by connecting Roller to Google BigQuery
Say goodbye to manual data mining’ and gut-feeling guesswork and become a Data-Savvy Sage.
By creating custom business solutions, you’ll feel more confident in your decision-making by being properly informed about your business.
You’ll be properly informed about your business and your customer base, allowing you to be a better leader in your business.
Making confident, evidence-based decisions is made easy by readily accessible business data.
You’ll have clarity about your data by being able to clearly visualise what that data means for your business.
Be smart about your business, because you can’t manage what you can’t measure.
Has all the data they need at their fingertips, and feels confident in making smart and informed decisions to drive their business forward with ease.
Sign up to our mailing list to learn how other businesses are using our products to save time, increase profit, make educated decisions, faster, increase revenue and customer lifetime value, and automate reporting.
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