Source platform
ROLLER
ROLLER is a ticketing and booking platform used by visitor attractions and experience-led venues to manage bookings, admissions and guest activity.
Marketing & CRM
ROLLER + Salesforce
Explore ROLLER booking and guest context alongside Salesforce records and pipelines for a broader commercial view.
ROLLER
SalesforceConnected through Venue360
The platform pairing
Two systems, one clearer view of the guest journey.
Connect your core customer relationship data and sales pipelines between SmartSegments and Salesforce.
Marketing & CRM
Salesforce
Salesforce is a customer relationship platform for managing records, sales activity and pipelines.
What the connection makes possible
Explore ROLLER booking and guest context alongside Salesforce records and pipelines for a broader commercial view.
Relevant data areas
CRM recordsLeadsPipelinesBookings
Illustrative venue use cases
Start with the questions your teams already ask.
These are practical examples of how teams might use connected context. The right workflow depends on your systems and operating model.
01
Review account or lead context alongside bookings.
02
Group commercial reporting by guest and visit signals.
03
Give teams a shared starting point for venue partnership reviews.
Explore more ROLLER pairings
Back to all ROLLER integrationsSee another workflow.
Connect your systems
See what ROLLER + Salesforce could look like for your venue.
Bring your current systems and questions. We’ll help map the next useful step.