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Ticketing & Booking

Connect ROLLER to the rest of your venue stack.

Bring ticketing and booking context into the reporting, marketing and customer workflows your venue already relies on.

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ROLLER logoSource platform

ROLLER

ROLLER is a ticketing and booking platform used by visitor attractions and experience-led venues to manage bookings, admissions and guest activity.

Sync ticketing and venue data directly from ROLLER into your data pipeline.
Why connect ROLLER?

Make ticketing context useful beyond the booking screen.

Connect ROLLER context with the systems your teams use next, so ticketing and booking information can support reporting, guest engagement and wider venue workflows.

Use these pairing guides as a starting point for mapping the data and workflows that matter to your venue.

ROLLER integration pathways

Choose the workflow you want to explore.

Each guide covers the platform pairing, the value it can create, and practical venue use cases.

Marketing & CRM

ROLLER + Mailchimp

Sync customer segments directly to Mailchimp lists for automated flows.

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Operational Systems

ROLLER + Toast

Extract POS transactional data and menu insights from Toast.

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Labour & Workforce

ROLLER + Caspeco

Import restaurant management and scheduling data from Caspeco.

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Operational Systems

ROLLER + Mobaro

Sync retail operation checklists and compliance audit logs from Mobaro.

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Marketing & CRM

ROLLER + Patch Retention

Pull customer retention and loyalty metrics from Patch Retention.

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Labour & Workforce

ROLLER + Homebase

Import workforce scheduling and employee data from Homebase.

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Labour & Workforce

ROLLER + Tanda

Sync online rostering and attendance tracking data from Tanda.

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Marketing & CRM

ROLLER + AskNicely

Integrate NPS and customer feedback surveys from AskNicely.

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Marketing & CRM

ROLLER + HubSpot

Sync CRM data, marketing leads, and customer interactions directly with your HubSpot portal.

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Marketing & CRM

ROLLER + Brevo

Integrate email marketing campaigns and transaction logs from Brevo for unified communication insights.

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Labour & Workforce

ROLLER + Deputy

Sync employees, timesheets, rosters and leave data from Deputy into BigQuery.

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Marketing & CRM

ROLLER + Salesforce

Connect your core customer relationship data and sales pipelines between SmartSegments and Salesforce.

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Advertising & Analytics

ROLLER + Google Ads

Sync Google Ads data to SmartSegments for unified marketing analytics.

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Advertising & Analytics

ROLLER + Meta Ads

Sync Meta Ads data to SmartSegments for unified marketing analytics.

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Advertising & Analytics

ROLLER + TikTok Ads

Sync TikTok Ads data to SmartSegments for unified marketing analytics.

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Commerce

ROLLER + BigCommerce

Sync BigCommerce data to SmartSegments for unified marketing analytics.

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Labour & Workforce

ROLLER + ADP

Sync labor cost, hours and timecard data from ADP Workforce Now.

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Finance & Accounting

ROLLER + Xero

Import general ledger data or push reconciled transaction summaries to Xero accounting.

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Finance & Accounting

ROLLER + QuickBooks

Synchronize financial transactions securely back and forth with QuickBooks Online.

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Finance & Accounting

ROLLER + MYOB

Connect MYOB accounting context with ROLLER booking and admissions data for venue reporting workflows.

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Marketing & CRM

ROLLER + Google My Business

Import location insights, reviews, and post performance from Google My Business.

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Marketing & CRM

ROLLER + Klaviyo

Sync audience metrics as sources, or push enriched audience segments for targeted campaigns.

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AI

ROLLER + Claude

Connect Claude to Smart Segments workflows for AI-assisted analysis and automation.

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Finance & Accounting

ROLLER + NetSuite

Bring ROLLER booking and admissions context together with NetSuite finance and operational information.

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Marketing & CRM

ROLLER + Dotdigital

Connect ROLLER guest and booking context with Dotdigital audience and campaign workflows.

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AI

ROLLER + ChatGPT

Use approved ROLLER ticketing context in ChatGPT for AI-assisted venue questions and analysis.

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AI

ROLLER + Gemini

Use approved ROLLER ticketing context in Gemini for AI-assisted venue questions and analysis.

Explore pairing
A connected venue data model

Start with ROLLER. Build from there.

Venue360 helps organise source data into a consistent venue data model, ready for the destinations and workflows your team chooses.

01Bring in ROLLER contextTicketing, bookings and guest activity.
02Organise what mattersMap information into a consistent venue model.
03Activate a workflowUse it in reporting, engagement or operations.
Plan your connection

Want to explore a ROLLER workflow?

We can walk through the systems your venue uses and where a connected data model could help.