Partnership graphic showing Roller venue management software logo connected to Hubspot logo via a pathway that goes through Smart Segments logo.

Connect ROLLER Software with HubSpot to Automate Your Work.

Gain a holistic view of guests and enable enhanced personalisation and automated workflows that drive growth and efficiency.

Partnership graphic showing Roller venue management software logo connected to Hubspot logo via a pathway that goes through Smart Segments logo.
  • Automate Email and SMS Marketing

    Integrate and automate the transfer of ROLLER guests information. Track sale conversion rates and increase the success of email marketing initiatives with up-to guest data, personalised email flow campaigns and venue offerings.

  • Birthday and Special Event Offers

    Create automated birthday email flows by leveraging existing ROLLER data. Generate targeted email and SMS campaigns based on guest information and sales transactions, including children's birthday celebrations and past booking offerings.

  • Sales Pipeline Management

    Boost your sales team's efficiency and shorten sales cycles by automatically assigning tickets for prompt responses. Create or update deals seamlessly and manage customer engagements effectively, ensuring accurate deal tracking throughout the process.

  • Segment Guests

    Customise how you report, visualise and analyse guest data. Create targeted guest groups and segment venue and multi-venue databases by a variety of variables, including guest status, booking type and date range, age, gender, birthday, purchases and more.

  • Encourage On-Site Spending.

    With strategically timed prompts and offers, we help break down the barriers to spending, encouraging guests to make the most of their visit.

Connect Roller Software and HubSpot to integrate crucial parts of your venue.

Automate your marketing and sales pipeline to boost conversions and guest experiences.

Automate lead nurturing and improve conversions

Automate follow-up sequences and drip campaigns to enhance your conversion rates by delivering timely, relevant content to re-engage your guests.

Julie, a venue customer, receives a email prior to her booking asking if she would like to add on any party extra's for her child's upcoming birthday.

Personalised and automated email and SMS campaigns

Enhance your marketing efforts by automating targeted campaigns. Announce new products, send personalised celebration offers, and update preferences seamlessly to keep your audience engaged and your communications compliant.

Support impactful guest experiences

Build long-lasting relationships by capturing detailed guest data, including line items from transactions. Track real-time attendance and guest movements within your venue to provide a more personalized and efficient service.

  • Notify members of important changes.
  • Manage subscription statuses.
  • Reflect consent preferences in real-time.

Popular Triggers and Actions

New Contact

Trigger

Assign ticket to sales.

Action

Attended Experience

Trigger

Track guest location.

Action

Update Order

Trigger

Create and/or update deal.

Action

Update Customer

Trigger

Create or remove associations.

Action

Child birthday

Trigger

Send campaign for child birthday flow.

Action

New abandoned cart

Trigger

Send abandoned cart campaign​.

Action

Eight people enjoying themselves at BOUNCE Middle East trampoline park, with one person performing a somersault.
SMS of a zoo itinerary for koala cuddle time.
Increase revenue graphic.

Client Success Story

How BOUNCE Middle East Automated Productivity Across Marketing and Sales.

BOUNCE Middle East, integrated HubSpot, an CRM platform, with ROLLER venue management software to boost sales pipeline management. This synergy created unparalleled access to customer data, supercharging guest experiences.

Join 250+ venue managers and establish a robust data foundation for smarter decisions and automated workflows.

Quickly identify opportunities for improvement and make data-driven decisions that increase ROI.

With customised reporting dashboards analyse multiple variables to help gain a deeper understanding of performance. Through straightforward data visualisation, digest complex data sets faster and fine-tune strategies to boost results continuously.

  • Monitor operational daily or monthly KPIs.
  • Analyse staff performance and membership sales.
  • Monitor email conversion rates, website and social media engagement. 

Frequently asked questions

The Smart Segments team offers tailored support from data scientists and engineers to accommodate your specific needs and existing infrastructure, ensuring optimal integration and functionality. Additionally, you’ll be provided a detailed setup guide outlining step-by-step instructions for your customised solution.

The Roller Connector is compatible with most business intelligence applications and tools. We provide custom solutions tailored to your specific needs and infrastructure, ensuring seamless integration with your current systems.

Yes. The Roller BI Connector supports real-time data synchronisation enabling you to gain insights in real-time and make data-driven decisions swiftly.

Smart Segments is a Certified Google Cloud Partner and adheres to the highest standards of data security, privacy and safety.

Yes. By integrating ROLLER with marketing and CRM platforms the ROLLER Connector can help boost marketing campaigns and enhance guest experiences, ultimately creating new revenue streams and increased ticket sales. This is achieved through better access to customer data and automated processes.

ROI can be measured by assessing improvements in business metrics such as increased ticket sales, increased engagement, and improved process efficiency. The customisable dashboards and real-time insights provided by the Roller Connector make it easier to track and measure these improvements.

Pricing $USD

Pro

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


1

$78

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro and Premium

Features included

Premium

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


2

$150

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro, Premium and Enterprise

Features included

Enterprise

BI Dashboard

Included

Number of Integrations 
(marketing, accounting or custom)


2+

$650

per Venue billed monthly * some integrations attract one off setup cost on top of Monthly subscription

Number of Venues


1+

Supports ROLLER Tier

Lite, Pro, Premium and Enterprise

Features included

Get inspired on the smart segments blog

Minor Birthday Email Marketing Flow

Marketing to children is hedged in by a myriad of regulations, leading venues to pivot their strategies. A far less complicated and highly effective strategy lies in email marketing directly to their parents.

Read More

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Say goodbye to information silos, manual data mining and gut-feeling guesswork, and feel confident in your decision-making processes.

Join our mailing list to start your journey towards becoming a data-driven leader in your industry.

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